IMRO present - How to write a radio hit
Can a songwriter, co-writer or band sit down and write a stone-cold classic radio hit? In 2019 what do stations and playlists want from singles? How do you craft the perfect topline, the ear worm lyric and the undeniable production of a hit song? Listen from people whose track-record in this landscape is platinum-plated.
Ali is an accomplished songwriter and vocal producer. His credits include a variety of huge artists, including releases by Blue, Boyzone, Five, Jessie J, David Guetta, JLS, Tulisa, Westlife, All Saints and Atomic Kitten. Ali is also a talented vocalist and was brought in as the official vocal coach on The X-Factor, working with One Direction, Cher Lloyd and Rebecca Ferguson, as well as coaching on The Voice UK.
Charlie works across management, publishing and records and at the age of 22 became a founding partner in the disruptive and ever-growing London company ‘Tileyard’ (www.tileyard.co.uk). Five years later, Tileyard is the home to over of 80 recording studios, many associated businesses and their own management, publishing company and record label ’Tileyard Music’. Charlie’s management clients include Ella Eyre, Sigala amongst many others and since forming in 2012, Tileyard Music have been leading the charge with over 1.5 billion Spotify streams to date. Kygo’s ‘Stole The Show’ a Tileyard published song and written on one of their famed ‘writing camps’ being a landmark part of that success.
Prior to Tileyard, from the age of 18 Charlie worked as a Junior A&R at Relentless & Virgin Records. While there he signed rock act You Me At Six, who then achieved three gold albums whilst signed to the label. He later moved to a Warner Bros subsidiary B-Unique and there he discovered and co-managed the early career stages of BRIT award winning band Bastille and assisted with the likes of Starsmith, (Writer/Producer of Ellie Goulding’s first album). His recent successes within management have been his client Ella Eyre winning BRIT and MOBO Awards, whilst his client Sigala has clocked over 3.5 million UK sales as well as being named the most played male on commercial radio in 2016.
Cormac Neeson is a singer, song writer and publisher from Belfast. As lead singer of Irish rock band The Answer, he has toured the world extensively for the last ten years, releasing six studio records that have achieved success on a global scale. Cormac has recently recorded his first solo record, working closely with an array of talented writers from Nashville, London and Belfast to create something which is a departure from his rock roots, but most importantly brimming with great songs. He is the founder of Belfast based publishing company the B.C.C. (Belfast Creative Collective) through which he strives to create opportunities for local writers and artists. As an artist, writer and publisher himself, Cormac puts a lot of time and energy into the development of a home grown, successful song writing culture here in Northern Ireland.
Songwriter and producer Josh Wilkinson started his career in pop music as part of the band Go Audio. Signed to Epic records, the band had a handful of chart hits and toured with Taio Cruz, Scouting for Girls and McFly before going their separate ways. The relationships Josh forged in that time, in particular with Roy Stride, Andy Green and Steve Robson, provided an ideal introduction into the world of songwriting and production. This led to writing cuts with Roy, including the One Direction track 'Stand Up' and programming duties for artists such as Olly Murs, James Blunt and Pixie Lott for Green and Robson. Josh has since worked extensively with Alexandra Burke (RCA), including writing her UK Top 3 single 'Elephant', has cuts with Scouting for Girls (Phonogenic), The Wanted (Island) and Ella Eyre (Virgin) - plus he co-writes regularly with Steve Robson, Tebey Ottoh, Jack McManus, Britt Burton and Andrew Jackson. Josh's more recent work includes writing and producing with bands Union J, 5 Seconds of Summer and McBusted.